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TheTypeNerdTumbld A look through the eyes of Paul Stonier. These are the things that make me smile, think and drool. You'll find typography, fashion and skate culture. Cheers.
Paul Stonier, the Type Nerd.
Posts tagged with UX.

“A dozen top Microsoft Corp. designers convened in a conference room at their company headquarters in February 2010 and studied a collage of product screen shots plastered along a 40-foot wall. […] “It felt like we didn’t really know what our soul was or our design ethos,” said Sam Moreau, who oversees Windows design. “When we put it all up on the wall, it became amazingly evident that we didn’t have a voice.”

http://www.underconsideration.com/quipsologies/archives/april_2012/quipsologies_38.php
#design   #UX   #branding   #microsoft  

Aarron Walter covers not only how users benefit from bringing emotion into design, but also the business case.

(Source: paulstonier.com)

Central to behavior change is empathy — the ability to see the world through other people’s eyes. Empathy helps us better understand consequences in two ways: We anticipate the effects of our actions on others, and we experience the emotions of others who have made similar choices.

Rob Fabricant

(Source: designmind.frogdesign.com)